It has been roughly one year since I have been actively involved in my blog, and I am excited to start up once again!
The following images were created by photographing a Christmas tree. The color scheme in the photographs is primarily cool colors. The blue ornaments helped to create a change in value, creating focal points. The photographed tree was white with white lights, and silver and blue ornaments. When taking the photographs I zoomed in on different areas of the tree and used motion blur to my advantage.
Although no one likes washing dishes, I found some inspiration while doing them. I created these photographs using bubbles and food coloring. I think they look really neat!
The following shots are extreme close ups taken while making dinner one night. I thought it would be interesting to get different view points of the food. The images are primarily monochromatic in color.
1. The first thing that grabs my attention when looking at this advertisement is the focal point. The focal point is the red fire truck, and it is created through a change in color. The red color stands out amongst the cooler colors in the advertisement.
2.The second most striking element is the shopping firemen surrounding the fire truck. They create a secondary focal point. The firemen act as accents to the bright red fire truck. They also stand out well amongst the cooler colors in the advertisement because of their bright yellow hats.
3. The third element that stands out is linear perspective. The implied lines created by the road seem to converge at a vanishing point in the distance. At the end of the converging road is a burning building. The dashed lines seem to get gradually smaller as they advance down the road creating progressive rhythm.
4. This advertisement is asymmetrically balanced. At first the advertisement may seem heavy on the right half. The progressive rhythm effectively leads the viewers eyes to the left half of the advertisement. Balance is achieved by the bright warm colored fire, the smoke,the cloudy sky, and the row of buildings on the left half with the building, truck, firemen, logo, and text on the right half.
5. Rhythm is seen in this advertisement through the use of line. The white rectangular shapes repeat themselves creating a crosswalk. The dashed line repeats down the middle of the road as well.
6. Integrity is seen through the use of color. The advertisement contains mostly cool colors. Bright warm colors are seen in the fire truck, the firemen’s clothing, and then again in the fire. Integrity was also achieved by the use of the white color in the text, logo, and lines in the road.
7. Lines can be seen throughout the advertisement as well. Diagonal lines are seen in the road and buildings that effectively guide the viewers eye throughout the ad. Motion is created by the diagonal lines in the firemen’s bodies. Vertical lines are created by the windows and doorways in the buildings.
8. Texture is evident in the buildings, road, sidewalk, and firetruck. We know from experience that concrete and brick are hard and sometimes rough. The metal found on the fire truck appears smooth.
9. The importance of size is also evident in this advertisement. We can use the human scale of the firemen to help us estimate the size of the firetruck, buildings, and shopping bags.
10. This is an idealistic advertisement. WWF’s message is that you can’t be slow in an emergency, and that we need to act now for the planet. They reinforce this message by showing the firemen who are stopping for a shopping spree at the Clothes Mart sale while there is a burning fire nearby. They seem to ignore the emergency which should be priority. This is similar to how human beings ignore the importance of our planet and continue to harm the environment in which we all live.
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